Moxie Teenz by MGA Entertainment

MGA Entertainment is responsible for producing a lot of today's hot dolls like Bratz, Moxie Girlz, BFC Ink and Lalaloopsy.  I am feeling the pull towards purchasing a Lalaloopsy doll, and if I do I'll let you know, but for now, the only MGA dolls in the house are Moxie Teenz.  Moxie Teenz are 14" articulated play dolls with inset eyes and changeable wigs.  Sound familiar?

First things first: "MGA" stands for Micro-Games America.  I did not know that.  I guess in my head I had MGA confused with MGM, which is Metro-Goldwyn-Mayer and is a Hollywood movie-making studio.  MGA is a toy manufacturer.  Now that we have that straight, MGA released the Moxie Teenz line in the summer of 2010.  This was after the Liv release and at the same time as the Monster High debut.  In retrospect, MGA might have chosen different timing.

In any case, I was drawn to this line mostly because I was so smitten with Liv dolls.  Moxie Teenz, with their inset eyes and changeable wigs, seemed to me like fairly blatant Liv mimics.  Not that there's anything wrong with that.  Back in 2010, I had not yet fallen prey to Monster High dolls, and so there was plenty of room on my shelves for a teenage big sister to the Liv crew.  Also, FYI, I live in Maine, so I am legally required to have an inherent affinity for all things Moxie.

I am going to show you those original 2010 Moxie Teenz dolls in this post, but I'll also fast forward to the present and de-box the newest Moxie Teenz "Tristen" for you so that we can see what's up with the Moxie Teenz these days.

Got her on an awesome sale!